Privacy Policy for Caterpillar Transactional Survey Program (TSP) conducted by Ipsos

Caterpillar and Cat dealers regularly survey their customers to evaluate customer satisfaction with the purchase and service experience to provide the best possible customer experiences. Caterpillar’s full privacy policy can be found here: Caterpillar Privacy Policy.  For dealer specific policies, please contact your dealer for further details on how they use your personal information.

Caterpillar and Cat Dealers have commissioned Ipsos-Insight. LLC, commonly known as “Ipsos”, to carry out this research survey on its behalf.  Ipsos-Insight, LLC, is a specialist research agency registered in the state of New York and part of the Ipsos worldwide group of research companies. Ipsos’ full company details are: Ipsos-Insight, LLC, 200 Park Avenue, 11^th Floor, New York, NY.  This privacy policy explains how we use any personal data we collect from you when you participate in this Survey. You can find further information about Ipsos on its website that can be found here: https://www.ipsos.com.

Ipsos abides by all generally accepted professional industry standards and practices applicable to the advertising and marketing research industry including, without limitation, Insights Association, as such Ipsos abides by the Insights Association Code of Standards and Ethics and the International Code of Marketing and Social Research Practice issued by the ICC and ESOMAR, and other market research associated regulations and guidelines.

Caterpillar and Cat dealers share a limited amount of your personal data so that we can invite you to take part in this research survey.  The personal data that Caterpillar and Cat dealer share with Ipsos for this survey is:

• A - Company Information:  name, number, address and phone number
• B - Contact Information:  name, phone number and email address
• C - Transaction Information:  transaction date, type, price, and equipment serial number

The categories of personal data we may collect about you through your involvement in the Survey include:

• A – Your name and job title
• B – Your contact Information (including phone number and email address)

Participation in this Survey is voluntary, and you are free to withdraw your consent at any time, either by not completing this Survey or later by contacting us as described under the paragraph entitled “Who to Contact…”.

This privacy policy applies to this research survey (The Caterpillar Transactional Survey Program).

Topics:

What information will Ipsos collect about you?

How will Ipsos use the information you provide?

Who will have access to your information?

Will this survey collect information from children?

How long will Ipsos keep the information you provide?

How does Ipsos ensure your personal data is held securely?

Does this survey use Cookies or similar code?

How can you get access to your personal data, correct it, request its transfer and/or erasure?

Who to Contact if you have any questions about this Survey, Privacy Policy or your Personal Data?

Changes to this Privacy Policy?

Useful links

What information will Ipsos collect about you?

The categories of personal data we may collect about you through your involvement in the Survey include:

• Identification Data - e.g. your name
• Contact Data - e.g. your phone number and email address
• Electronic Connection Data - e.g. details about your computer, IP address, logs
• Verbatims
• Audio of Survey Interview

If you do take part in this Survey, Ipsos will collect the personal data you provide when you complete the questionnaire. Caterpillar and Cat dealers have also asked Ipsos to append information from their internal database to your answers for the sole purpose of analysing the results of the research.

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How will Ipsos use the information you provide?

Your responses to this survey will be used solely for research analysis purposes only. The results of this research will be anonymous, statistical information only, and we can assure you that you will NOT be identifiable in any published results.  If you contact Ipsos for any reason regarding this research, your contact details will be used solely for the purpose of responding to your request.

We can assure you that any information you provide during this research will NOT be used for marketing, nor will we sell or pass on your information to any third party.

If you have any questions about this research or how your information will be used, please contact us as set forth in the paragraph entitled “Who to Contact…” below. 

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Who will have access to your information?

Access to your information will be limited to only those Ipsos staff involved in this research project, or who need access to support the systems used for this research, such as the survey and research data analysis systems.  This may include staff in:

• Other Ipsos Group companies involved in this research.
• Our sub-contractors who may carry out some of the processing on Ipsos’ behalf, and under Ipsos’ control; including the service providers who host or provide technical support for our systems. 

Some of the above may be based outside North America; however, they are required to abide by the same data privacy legal requirements and security arrangements as ourselves and will be subject to appropriate safeguards, a description of which can be obtained by contacting us as set out in the section headed “Who to contact if you have any questions about this study of this privacy policy?”.

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Will this survey collect information from children?

For research involving children, we will always seek consent from a parent, legal guardian or other person legally responsible for the child before inviting them to take part in the research. However, we are only inviting adults to participate in this research survey.

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How long will Ipsos keep the information you provide?

How long we may retain personal data about you will depend upon the purposes for which the personal data was collected, whether you have requested the deletion of your personal data, and whether any legal obligations require the retention of your personal data (for example, tax and accounting purposes). We generally will not retain personal data any longer than is necessary to fulfil the purpose(s), which the personal data was collected.

At the end of this project, we will securely delete all the personal data, leaving only anonymous research results as provided above.  Ipsos will also securely destroy the personal data that the above mentioned client provided for this research at this time.

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How does Ipsos ensure your personal data is held securely?

We take our responsibilities to keep your personal data secure very seriously. As such we take every reasonable precaution to ensure your information is protected from loss, theft or misuse. These precautions include appropriate physical security of our offices, controlled access to computer systems, and use of secure, encrypted internet connections when collecting personal data. As we collect personal data, we have implemented a personal data protection system that takes into account all the controls included in the legal requirements.

As part of our commitment to the security of your information, Ipsos has regular internal and external audits of its information security and is also certified to be compliant with the requirements of the International Standards for Information Security ISO 27001.

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Does this survey use Cookies or similar code?

Some on-line surveys collect information through the use of 'cookies'. These are small files stored on your computer. These files are used as sparingly as possible and only for quality control, validation and, more importantly, to prevent us sending you reminders for an on-line survey you have already completed. Specifically, in respect of cookies, further details of what cookies are can be found by visiting www.aboutcookies.org. These are small files stored on your computer and it is possible for you to delete 'cookies' or to prevent their use by adjusting the browser settings on your computer. However, if you do prevent our online survey from using cookies, our surveys and website will not work properly, and you may not be able to participate in this Survey.

We also automatically capture information about your operating system, display settings and browser type in order to ensure that the survey questionnaire is delivered in a form suited to the software your computer is using.  If you participate in the Community using a mobile device (e.g. tablet or smartphone), we also capture the type and brand (e.g. iPhone).  We do not capture any other information from your computer, nor do we track or collect information outside of your participation in the Survey.  We do not link this automatically-collected data to any other information that we collect about users.

By participating and taking part in this online Survey, you agree to our use of cookies and similar technologies (“Cookies”) and the collection of information from your PC/Laptop or other computing device you may use whilst taking part in our online research activities as outlined below.

Essential Cookies

The essential cookies used in connection with this Survey are as follows:

Site/Domain/Host	Cookie Name	Purpose of cookie
Imperium	RVIDExtId	These cookies are used to store the unique codes produced using digital fingerprinting. This is used as part of our systems to uniquely identify online survey participants and for essential quality control purposes. Please see the "Digital Fingerprinting" information below for more information.
	RIDC
	RIDSCR
	RIDFPF
	RID2
	ISIStest

Special Cookies

In addition to our use of cookies, our online surveys automatically capture information about your IP Address, operating system, screen display settings, browser type, use of Flash and Java and to detect whether your computer has a webcam. We use this information to:

• ensure that the survey is delivered in a form suited to the software your computer is using.
• assist in providing support to you, should you have difficulty accessing or completing a survey.
• anonymized information is also used for research purposes, for example to determine the percentage of our Panelists in a specific country who use a certain type of browser.

The survey website is not designed to respond to “do not track” signals received from browsers.

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Use of Digital Fingerprinting?

We may use digital fingerprint technology, also known as "Machine Identification" or “digital fingerprint”, to gather certain information about your computer hardware and software, for example, IP address, monitor display settings, type of browser used, the operating system of your computer, etc. This information is sent to our trusted provider who converts it into a unique serial number – the digital "fingerprint" – and determines if it matches previous fingerprints. The data collected in this process and the digital fingerprint created is not tied to any of your personal data but is stored separately on secured servers and only used for our legitimate interests of quality control, fraud prevention, preventing members from completing any survey more than once and for other online research quality purposes.

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How can you get access to your personal data, correct it, request its transfer and/or erasure?

You are entitled, at any time, to ask us the following:

to provide you access to your personal information	Each user has the right to know the purposes of the processing, our personal data categories, the parties or categories of parties with which your personal data is shared, the data retention period, and the source of our data that is not collected directly from you.
request the rectification of incorrectly entered data	We want to make sure that your personal information is correct and up-to-date. You can ask us to correct or remove information deemed inaccurate or obsolete.
to withdraw your consent	When your personal data is processed based on your consent, you can withdraw this consent at any given time and we shall comply accordingly.
request the deletion of your personal data	You can ask us to stop the processing or even delete the personal information that we hold about you. If your personal information is required to fulfill an Ipsos contractual obligation to you, Ipsos may be unable to fulfill this contractual obligation. Also, if your personal information is necessary for Ipsos to comply with certain legal obligations, your application can not be managed.
to object to the way we handle your data	Please note that you have the right to oppose the processing of personal data based on a legal basis that Ipsos considers legitimate. This does not apply if a legal provision requires that the personal data are data to be processed.
request the transfer of your data to another data processor (the right to portability)	You have the right to request from us to transfer your personal to another data processor in an easily readable format that can be used in this purpose.
to provide you with a copy of the personal information we have	You can contact us if you want a copy of some or all of the personal information, we store about you.
The right to lodge a complaint with a supervisory authority	If you have any complaints, we will appreciate if you give us an opportunity to resolve any issue first, by contacting us as set out below. You are, however, always entitled to contact your regulatory authority regarding any complaint.

To exercise any of these rights, please contact our data privacy team, as set forth in the below paragraph titled “Who to Contact…”.

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Who to Contact if you have any questions about this Survey, Privacy Policy or your Personal Data?

If you have any questions about this Survey or how your personal data will be used, please contact the study team.  They can be contacted by email sent to TSPSupport@Ipsos.com with “Caterpillar TSP Research Team” as the subject line. 

Or by letter sent to:        Ipsos-Insight, LLC

Attn:  Caterpillar TSP Research Team

200 Park Ave., FL 11

                                           New York, NY 10166

If you have any questions or require further information regarding this privacy policy, Ipsos’ compliance with data protection laws or information we may hold about you, please contact our data protection team. You also have the right to request the correction of any personal data we hold about you. Furthermore, you have the right for all the information you have provided to us, to be transferred to another party. In various circumstances, you also have the right to request from us the deletion or erasure of the personal data we hold about you. For further details, please contact our data privacy team. They can be contacted by email sent to DPO.USA@ipsos.com with “Caterpillar TSP Research Team” as the subject line. 

Or by letter sent to:       Ref: Caterpillar TSP Research Team

Ipsos-Insight, LLC

Attn: US Data Privacy Officer

200 Park Ave., FL 11

    New York, NY 10166

You also have the right to request a copy of the personal data Caterpillar holds about you.  For information on how to obtain this information please contact Customer Insights at Caterpillar: 

Customerinsights@cat.com.

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Changes to this privacy policy:

This privacy policy was last updated on September 18, 2024.

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Useful Links:

Caterpillar:                                                    www.caterpillar.com/en.html

Ipsos Group:                                                 www.ipsos.com

Insights Association:                                   www.InsightsAssociation.org

ESOMAR:                                                       www.esomar.org